Ferraro was nominated as running mate to Democratic presidential candidate Walter Mondale back in 1984, but they both were buried under the Reagan-Bush landslide.
A former Queens criminal prosecutor, she was a vigorous but relatively inexperienced candidate with a better feel for urban ward politics than for international diplomacy. But she proved to be a quick study and came across as a new breed of feminist politician — comfortable with the boys, particularly powerful Democrats like the House speaker, Thomas P. O’Neill Jr., and less combative than predecessors like Representative Bella Abzug of New York.
She was also ideal for television: a down-to-earth, streaked-blond, peanut-butter-sandwich-making mother whose personal story resonated powerfully. Brought up by a single mother who had crocheted beads on wedding dresses to send her daughter to good schools, Ms. Ferraro had waited until her own children were school age before going to work in a Queens district attorney’s office headed by a cousin.
In the 1984 race, many Americans found her breezy style refreshing. “What are you — crazy?” was a familiar expression. She might break into a little dance behind the speaker’s platform when she liked the introductory music. Feeling patronized by her Republican opponent, Vice President George Bush, she publicly scolded him.
Acceptance speech:
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